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2014Marketing-Plan-webtile

DMCVB 2014 Marketing Plan

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Solanus Casey Center

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GM Renaissance Center

The GM Renaissance Center is a centerpiece of the downtown skyline.

About the DMCVB

The Detroit Metro Convention & Visitors Bureau (DMCVB) is the only organization that promotes metro Detroit regionally, nationally and internationally as a convention, business meeting and tourism destination.

To achieve this goal of soliciting and servicing the area's second-largest industry, the DMCVB works with the Detroit and Windsor area business community, civic organizations and local government offices in Wayne, Oakland and Macomb counties.

The DMCVB is neither a branch of any government nor a charitable foundation. It is an independent, nonprofit economic development organization which receives its funding from several sources, including:

  • A 2 percent assessment (not a tax) on all hotels and motels with 35 or more transient rooms in Wayne, Oakland and Macomb Counties
  • Membership dues from the corporate community, private sector, trade and service organizations

 

DMCVB Mission

The mission of the Detroit Metro Convention & Visitors Bureau is to market and sell the Detroit metropolitan region to business and leisure visitors in order to maximize economic impact.

In collaboration with our partners, stakeholders and customers, our purpose is to champion the continuous improvement of the region as a dynamic and memorable tourism destination.

Travel Tip

Hop in a car and watch a movie at Dearborn's Ford-Wyoming Drive-In, the world’s largest drive-in movie theater.

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